A few days ago I commented on what we are learning about German shoppers from the new Mindtree shopper survey. More than any other country surveyed, Germany is a place where retailers can meet shoppers as their behavior evolves, rather than rush to catch up to needs and desires that already exist. Although a majority […]
As part of our ongoing coverage of insights gained from our new global shopper study, I want to write today about one of the strongest findings we came across, both in terms of percentages and agreement across regions. On a global level, 80% of shoppers say they are willing to share personal information to get […]
When it comes to IT systems, legacy is not legendary, especially not for insurance companies. Insurance carriers have known for quite some time now that their legacy policy administration, claims and billing systems are not enabling effective use of mobile and cloud-based technologies, yet they continue to use the manual processes with minor technology changes. […]
With our new shopper study announced and released, a big focus has been on the primary findings: the evolution of shoppers toward “phy-gital” status, and that making the shopping experience remarkable would get these shoppers to purchase more. But we have also seen that precisely how phy-gital shoppers are varies from region to region, and […]
Retail coined the term omnichannel, and has been transforming itself appropriately. However, when we think omnichannel retail, many of us still tend to think too narrowly. We think of the usual suspects – buy online pickup in store, mobile checkout, and so on. But the reality is that omnichannel has transformed commerce in a much […]
Mindtree [NSE: MINDTREE] delivers technology services and accelerates growth for Global 1000 companies by solving complex business challenges with breakthrough technical innovations. Mindtree specializes in e-commerce, mobility, cloud enablement, digital transformation, business intelligence, data analytics, testing, infrastructure, EAI and ERP solutions. We are among the fastest growing technology firms globally with more than 200 clients and offices in 14 countries.